Market research company website design for a bespoke agency
When it comes to market research, an effective website is imperative to bolster the brand and bring in new business. Happenstance Research certainly wanted just this. An exciting agency based in Epsom, Surrey, Happenstance approached us to build them a simple, but effective, market research website design for their new brand.
Project Overview:
To make a market research company website design that would showcase the agency and its brand client list.
Services Provided:
- WordPress web design and development
Professional market research agency website design
The finished website certainly provided the effect that Happenstance wanted. A simple and clean website design that showcased their impressive list of clients to thus reinforce their brand credibility.
To achieve this effect, we used two triggers. Firstly through the use of big, bold images that centred on focussing and highlighting detail. This visual feature was to centre on the attention to detail and subsequently seeing beyond the surface.
Secondly, we placed their impressive client list front and centre on the home page. This was done to immediately give credibility. What’s more, logos were used so that they would be instantly recognisable and endorse the integrity of the brand.
All of this was wrapped up in a simple and clean look on short pages. In this way, a potential client’s attention wasn’t distracted from the aim of leading them to get in touch.
Market research website design user experience
We wanted the user experience to be easy and straightforward when using the website. This effect was achieved by making it simple to navigate with just enough information to lead the user in to making contact.
What’s more, the user interface had to be clean and tidy as well as being easy to navigate. We think this was well-achieved through the minimalist effect and easy to use navigation.
Building the brand
As the company is relatively new, the Happenstance brand had to be incorporated throughout the design. Therefore, the use of the blue to green fade in the company’s logo was mimicked in different guises. This design feature was used in the header, footer, information and icon boxes, all to reinforce the brand.
Market research website templates
We don’t use market research website templates in our design work. In this way we can certainly build bespoke websites that are as unique as our clients. Therefore, our clients can stand out from the crowd where market research website templates are common.
WordPress market research company website design CMS
Building this WordPress market research agency website design on the popular CMS gave further benefits.
The company can therefore make and update the website themselves with its simple to use back-end editor. What’s more, new pages can be added to build out the website content.
As the design was not built on market research website templates it is still easy to update as WordPress is incredibly intuitive.
If you need an agency or market research consultant website design then talk to us about how we can help your business blossom.
Project results:
Professional and mobile phone responsive WordPress market research agency website design.
A clean, uncluttered, professional website that leads visitors to get in touch.
Increased client contacts to enquire about Happenstance’s market research services.